The ASFA’s  (Abryanz Style and Fashion Awards) have, for the past 4 years, been the most anticipated function on the Ugandan event calendar. The awards, organized by fashion icon, Brian Ahumuza have hastily amassed a fun based across Africa because of their growth every year. The team organizing the awards has carved a name of its creativity, managing consistently, to add a new exciting twist to the event every other year. News reaching our desk has it that, this year’s first addition to the awards has been in the categories.

The Abryanz Style and Fashion Awards – 2017 have officially announced the categories at their upcoming award ceremony. Back on its fifth edition this year, the 2017 ASFAs have unveiled a total of 17 categories of the awards in 4 classifications: Honorary Awards, Fashion Categories, Fashion Contributors and Public Influencers. Nominations of the ceremony are expected to begin worldwide from Monday 4th September.

In a different fashion from last year, the awards have excluded a total of 11 categories that were featured in the previous years. The new edition under the theme “The Fashion Takeover” – are set to be the biggest edition yet, drawing professionals in African entertainment – with a mission to shine a global spotlight on the African Fashion industry while highlighting creativity, achievement and excellence.

This year, two new categories have also been introduced: Fashion Entrepreneur of the year Uganda and Fashion Entrepreneur Africa in support of the ceremony’s theme: “Fashion Takeover”. These awards will recognize individuals who have shown outstanding commercial success of their fashion businesses or personal brands.

See below 2017 ASFAs classifications of categories:



  1. Lifetime/Style and Fashion Icon Achievement Award
  2. Humanitarian Award for Works in Fashion
  3. Outstanding Model of the year
  4. Fashion Entrepreneur award (Uganda & Continental)



  1. Fashion Designer of the Year (Uganda & Continental)
  2. Model of the Year – Male & Female (Uganda & Continental)




  1. Make up Artist of the year (Uganda & Continental)
  2. Hair stylist of the year (Uganda & Continental)
  3. Fashion Photographer of the year (Uganda & Continental)
  4. Stylist of the year (Uganda & Continental)
  5. Best Fashion Blogger / Writer (Uganda & Continental)


  1. Most stylish/Best dressed celebrity – Male & Female (Uganda & Continental)
  2. Most stylish Artiste – Male & Female (Uganda & Continental)
  3. Fashionable Music video of the Year (Uganda & Continental)
  1. Best dressed media personality of the year – Male & Female (Uganda & Continental)
  2. Fashionista of the year – Male & Female (Uganda & Continental)
  3. Best Dressed on the Red Carpet – Male & Female (Uganda & Continental)

2017 ASFAs will take place on the 8th of December at the Kampala Serena Hotel courtesy of leading CIROC in association with KCCA, Bell lager and NTV Uganda. The show will be produced and directed by David Tlale from South Africa, Front of House Production from Kenya, together with Fenon Events and the ASFA team supported by MNT Consult. PR will be spearheaded by Anyiko PR Agency.

Ahead of the main event, the organizers have already held a launch event held on (20th July) in Kampala, Uganda. As a build-up, a number of Fashion Takeovers will be taking place across the continent in September in Namibia (1st – 2nd Sept), Rwanda, Kenya and Uganda.


Established in 2013, the Abryanz Style and Fashion Awards (ASFAs) is an annual continental celebration of Fashion and Style held in Uganda, organized by the Abryanz Franchise. Following a successful 3-year run, they expanded their reach to the rest of Africa in 2016. The ASFAs aim to recognize excellence in fashion and art achievements in Africa with a vision is to create a prestigious and very professional platform that will help boost the fashion industry and see Uganda and the rest of Africa competing fairly on the international market. The show goes under a different theme each year and continues to attract international media coverage from the media agencies such as BET and BBC.


Established in 2003, CIROC is created differently from most vodka, distilled from fine French grapes instead of the typical grain. This creates a luscious, elegantly smooth and sophisticated luxury Vodka. Created by master Distiller Jean-Sebastien Robicquet, CIROC Ultra-Premium Vodka is distilled 5 times at the Historic Distillerie de Chevanceaux in the South of France. ‘Living in the now and the next’ is at the heart of CIROC encapsulating luxury and trend setting moments within fashion and popular culture to match the lifestyle of the Modern Elite”. We curate luxury new world experiences in the realms of fashion and culture that are stylish and unique; this is what CIROC will bring to the ASFAs.

Our attitude is progressive, inclusive, inspirational, expressive and celebratory. This is why we are privileged and honored to have CIROC as our Premium Sponsor.





To join the conversation about the awards, please use the hashtag #Asfa2017 #OnArrival and #Ciroc4Asfas

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